Product owner for UNDRR's 15-site public web ecosystem. Lead strategy, platform architecture, content effectiveness, and UX while coordinating component libraries, structured content models (HIPs), shared CMS tooling, and incident response across distributed teams.

• Digital strategy leadership: Spearheaded organizational transformation across 15-website ecosystem serving global disaster risk community, while positioning UNDRR as AI-ready leader in structured data publishing
• Platform transformation: Led comprehensive platform transformation across 15-site Drupal ecosystem: 50–70% faster performance, 20% cost savings, 79.9% user satisfaction despite Azure migration challenges
• AI innovation leadership: Pioneered RDF/SKOS metadata pipelines and machine-actionable knowledge models, positioning UNDRR as a leader in structured data publishing
• Strategic alignment: Spearheaded workplan to align web platforms with UNDRR Strategic Framework, emphasizing performance visibility and AI-era readiness
• Campaign success: Delivered GAR2025 deep visualizations and Hazard Information Profiles, generating 40% year-on-year engagement increase
• Team coordination: Managed distributed teams across Geneva, Bangkok, Bonn, New York, and Manila, balancing donor expectations with user needs
• Editorial efficiency: Standardized workflows to reclaim ~58 hours/month across 48 editors
• Governance & delivery: Introduced risk-led governance and 3-week release cadence to increase predictability
• Technical debt management: Reduced vendor technical debt through stronger in-house leadership and standardization

Core technologies: Platforms: Drupal 10/11, Azure, Copilot Studio | Languages: HTML/JS/CSS, Sass, RDF/SKOS, JSON-LD | Analytics: GA4, Looker Studio, Power BI | Dev Tools: GitHub, GitLab CI, npm, Eleventy, Fractal

EMBL is Europe's flagship laboratory for the life sciences, employing hundreds of developers to deliver scientific web services. I created and led the Visual Framework initiative — a comprehensive component library that transformed how dozens of scientific properties accelerate development while maintaining consistent UX and brand standards.

As lead architect and advocate, I guided adoption across diverse technical environments while ensuring the framework evolved to meet varied user needs and developer backgrounds across the pan-European scientific community.

• Design system leadership: Architected Visual Framework component library adopted across 50+ scientific properties, reducing development time and improving consistency
• Developer enablement: Led pan-EMBL tooling initiatives using Sass, Nunjucks, Lerna, Fractal, npm, yarn, and Eleventy to standardize development practices
• Cross-functional facilitation: Bridged UX designers, developers, and content teams across distributed European locations
• Community building: Delivered workshops, training sessions, and documentation advancing web development practices across scientific community
• Performance focus: Implemented reusable patterns prioritizing accessibility, performance, and maintainability

Core technologies: Languages: HTML/JS/CSS, Sass | Tools: GitHub, GitLab CI, npm, Eleventy, Fractal, Gulp | Platforms: Drupal | Methods: CI/CD, Kanban, Component architecture

• Information architecture leadership: Redesigned content strategy and IA for Europe's flagship bioinformatics platform, improving user journeys and content discoverability
• Analytics integration: Bridged web analytics with content effectiveness measurement, enabling data-driven optimization and performance improvements
• Design system foundation: Established reusable pattern libraries and interface standards that evolved into the Visual Framework
• Cross-team facilitation: Enhanced collaboration workflows between UX designers, developers, and content teams
• Footer & directory: Created dynamic footer and web component directory for cross-site navigation
• Content strategy: Developed flexible content architecture enabling rapid deployment of new properties

Core technologies: Languages: HTML/JS/CSS, Sass | Platforms: Drupal, Jekyll, Foundation | Tools: GitHub, Travis CI, npm, Gulp, Adobe Creative Suite | Methods: CI/CD, Kanban, Content architecture

• Large-scale platform management: Led Drupal platform supporting 150,000+ user accounts with integrated e-commerce functionality
• UX leadership: Managed user-focused initiatives including research, metrics analysis, and experience optimization across company web projects
• Information design: Created infographics and visualizations for business proposals and strategic planning documents
• Custom development: Built intranet applications consuming JSON and XML feeds for dashboards and document processing
• International coordination: Managed software projects with distributed team members across U.S., Europe, and Middle East
• Performance optimization: Implemented caching strategies and database optimization for high-traffic applications

Core technologies: Platform: Drupal | Languages: HTML/CSS/JS | Infrastructure: Amazon EC2, Route 53, MySQL optimization | Tools: Bitbucket, Google Analytics | Methods: Agile methodology

Co-founded TheDigitel.com in 2009 to revolutionize newspaper methodology for the digital age. This pioneering hyperlocal news platform broke down traditional barriers between publishers and the public, creating a highly-networked, collaborative model that influenced local media practices.

• Team leadership: Managed eight staff members plus freelancers and volunteers across reporting, marketing, and technical implementation
• Community engagement: Led editor outreach through physical events, online platforms, and podcast programming
• Innovation leadership: Pioneered Twitter hashtag use for local media community reporting and social-driven advertising models
• Technical platform: Developed custom Drupal features optimizing UX and editorial workflows for community collaboration
• Business development: Managed investor relations, secured funding, and expanded operations to three cities
• Media recognition: Featured in New York Times for Dynamic Advertising innovation

Core technologies & activities: Platform: Drupal, LAMP hosting optimization, reverse proxy caching | Languages: HTML/CSS/JS | Analytics & Testing: Google Analytics, A/B testing, AdSense/AdWords | Operations: Newsletter automation, G Suite administration, podcast production | Design: Adobe Creative Suite

• Information graphics: Designed and produced daily deadline-driven infographics supporting news reporting and reader understanding
• Interactive media: Created HTML and Flash-based information graphics for web platforms, expanding print content for digital audiences
• Geographic visualization: Processed and visualized geographic data using GIS for location-based storytelling
• Page design: Designed and produced newspaper pages with focus on visual hierarchy and reader engagement
• Multimedia production: Managed photo workflows and provided copy editing support for editorial team

Core technologies: Design: Adobe Illustrator, Photoshop, InDesign, Acrobat, QuarkXPress | Web: HTML/CSS/JS, Flash | Visualization: ArcGIS, Modo 3D modelling

• Visual journalism: Produced daily deadline-driven information graphics supporting news coverage with clear, compelling visualizations
• Page design leadership: Led visual design of newspaper pages with focus on typography, layout, and reader engagement
• Team education: Trained staff in visual principles including photo cropping, typography, and reader-focused design hierarchy
• Production coordination: Managed visual elements across multiple sections while maintaining consistent design standards

Core technologies: Adobe Creative Suite (Illustrator, Photoshop, InDesign), QuarkXPress

• Pre-press management: Oversaw technical management of daily newspaper pre-press production with focus on quality and efficiency
• Team leadership: Supervised pre-press team of four individuals, ensuring consistent output and professional development
• Client services: Led production of in-house advertising creatives, managing client relationships and creative execution
• Quality control: Implemented pre-flight processes ensuring print quality and technical standards

Major technical tooling: Adobe Illustrator, Photoshop, Acrobat, QuarkXPress, Mac OS, Print production workflows

• Organizational translation: Create shared vocabularies enabling collaboration across C-suite executives, developers, scientists, UN officials, and content teams — operating naturally between technical implementation and organizational strategy
• Systems thinking at scale: Connect brand, information architecture, user journeys, and organizational goals through frameworks like the Content-Action Model and brand-architecture alignment
• Journalism-informed leadership: Balance deadline discipline and audience-first clarity with technical depth — shipping working systems that solve real problems, not just roadmaps
• Cross-cultural facilitation: Coordinate distributed teams across European, American, and global contexts with multilingual requirements, managing stakeholder expectations across time zones and cultural norms

• Platform transformation strategy: Architect multi-domain digital ecosystems through Drupal, Azure, and custom development — balancing performance, cost, and organizational capacity
• AI integration leadership: Position organizations as industry leaders through structured metadata strategies (RDF/SKOS pipelines, machine-actionable content models), with a context-first approach
• Performance engineering: Deliver measurable improvements through Core Web Vitals optimization, accessibility compliance (WCAG 2.1 AA), and infrastructure tuning
• Component architecture: Standardize development practices across distributed teams using design system frameworks (Fractal, Eleventy, npm ecosystem)
• Data-driven optimization: Implement analytics frameworks (GA4, Looker Studio, Power BI) measuring AI-driven referral traffic, user behavior shifts, and content effectiveness

• Information architecture: Design multilingual taxonomies, optimize user journeys, and create semantic content models with brand-architecture alignment
• AI-era content strategy: Develop machine-readable metadata and structured publishing workflows informed by context-aware AI integration and human-centric value
• Data visualization: Create interactive hazard mapping, country risk dashboards, and exportable datasets for decision-makers
• Editorial governance: Establish automated compliance, accessibility standards, and multilingual workflows
• Campaign development: Manage end-to-end campaigns from strategy through measurement and optimization

• Distributed team leadership: Supervise and coordinate teams across Geneva, Bangkok, Bonn, New York, and Manila
• Cross-functional coordination: Bridge UX designers, developers, content teams, and executive stakeholders
• International collaboration: Manage projects with UN agencies, member states, and multilingual requirements
• Agile delivery: Execute sprint planning, roadmap development, risk management, and milestone tracking
• Knowledge transfer: Facilitate workshops, establish documentation standards, mentor developers
• Budget optimization: Drive cost-saving initiatives, allocate resources, manage vendor relationships

• Crisis communication platforms: Support disaster risk reduction messaging for global decision-makers during emergencies and high-stakes policy windows
• Scientific communication: Translate complex research into actionable insights for policymakers, donors, and public audiences across multilingual contexts
• Stakeholder alignment: Coordinate messaging across UN agencies, member states, and international organizations with cultural sensitivity
• Cross-cultural communication: Manage messaging across Arabic, Spanish, French, and Chinese platforms with cultural nuance and regional adaptation

• Clemson University, Bachelor of Science in Graphic Communications, May 2003

• Community leadership: Co-founder of Charleston Drupal meetup and local co-working initiatives

• UN Drupal Community of Practice: Co-founded and lead a 150+ member cross-agency group; contributions include technical workshops, platform governance guidance, and knowledge-sharing on performance optimization and editorial workflows

• Business development: Co-founder of Fuse843 networking group for creative professionals

• Speaking experience: Charleston PechaKucha, Charleston Drupal user group, Create South conference, Startup Stuttgart, web development conferences and workshops